Eric Hedaa

Eric Hedaa is passionate about driving business results through the artful application of communications, game design, and engaging experiences. He designs and executes strategies that increase awareness and understanding and most critically, drive mindset shifts and activate key stakeholders in support of business objectives. Eric‘s driven by delivering measurable results against organizational priorities.

Eric has a proven track record of creating innovative solutions, gaining leadership buy-in, managing teams, and delivering outstanding return on investment. He’s received multiple awards from the Coast Guard, Port of Portland, and Nike.

For the past nine years, Eric worked with Nike’s innovation, sustainability, and product teams to design, develop, and deliver transformational business simulations and games like NIKE INC 2021, System Innovation Experiment, and Factory Lean Simulation. The games and sims activated senior leaders and supply chain partners to address short- and long-term business challenges and resulted in measurable improvements.

As the Port of Portland’s media and communications relations manager, Eric worked to raise awareness of the Port’s critical role in the regional economy and drove community and business support for major Port projects.

In his seven years with the US Coast Guard, Eric served in multiple media relations and crisis communications roles. He was a key player in the National Strike Force Coordination Center’s Public Information Assist Team. In that role he provided risk communications and Joint Information Center simulation training and media relations response support for major emergencies, including oil spills and natural disasters.<